Airbnb
Part of Airbnb's Savvy Host Starter Kit campaign, delivered in partnership with Thrive PR. The brief was to translate Airbnb's global hosting principles into something tangible and local: how to style a space thoughtfully, using second-hand and salvaged pieces, without inflating the budget.
As both a designer and a practicing Airbnb host, the work drew directly from experience — showing how restraint and considered sourcing shape guest experience more than spend does. Deliverables spanned a carousel post, a Reel, and two Story sets, each aligned with Airbnb's photography principles of honesty, inclusivity, and local authenticity.
Concept, styling, direction, shoot, edit.